Overall design of the back of the CD cover goes well with the rest of the cover, magazine advert and finally the video. The three link well with each other as they consist of the same thing.
The use of the surrounding walls creates the sense of the doorway being inside something else other then the door frame. This is good for the audience to see, as it adds more effects to the overall product which in turn will make the audience more interested in it. It catches their eye, and makes it look appealing.
We decided to add the graffiti in as it was used for the rest of the CD cover and also the magazine advert. It represents youth and ‘typical teenagers’ which is good for our video.
We decided to use the ‘door way’ as the background because this is the location used throughout the whole of the CD cover, the magazine advert and the actual video. This shows consistency between the three which is an advantage; it gives the audience the sense of link between the three which is what we are trying to get across.
The barcode is there to ensure the audience the CD isn’t a fake, and also so it has its own product number, this reassures the customer. The price is included to inform the customer.
The small writing is just to show the lyrics and music are written, produced and owned by The Temper Trap. This also shows it is official. And we decided to include the name of the logo underneath.
We decided to use the logo, to represent that the album is actually official and not a fake, this will make the audience more eager to buy the product. We thought it looked best in the bottom corner after doing research on other CD covers.
The colour used was the same as the colours used throughout the whole of the CD cover and magazine advert as they are natural colours, and go well with the video due to the fact that it was all filmed outside.
We decided to include the songs that are featured in the album on the back in order for the audience to know about the content of the CD, and also this is done in the same format as any of the other font featured on the CD cover and magazine advert to show consistency.
We decided to use the title of the album at the back as well as at the front, this is so the audience is still aware that we are talking about the same single, and not advertising another one. The font and colours are the same as the poster as they contrast well and link.
