Tuesday, 16 November 2010

CD cover research


After doing some extensive research, we believe that every CD cover should have the name of the song, the name of the artist, often in different sizes and different writing to make both of them stand out individually clearly promoting both. They are most commonly the first layer to the cover, as the title and artist name are the most important things that will be on the front cover. Other than this most CD covers will also have a picture of the artist on the front, but not necessarily on all covers. The cover will contain either a background or a location in particular, or sometimes an image in general if the artist is not on the cover.

The CD covers will usually contain effects on the front, but often subtle and not too many effects so it makes the image engage with the audience, if there were too many effects on the CD cover then this would be of poor taste, and be less appealing to our target audience, as well as unprofessional.

If we are going to use the characters on the front of the CD cover then we would also have to decide what type of shot it is going to be, such as an extreme or just long-range shot, showing perspective and showing the scene of the video. It may be a mid-shot, just showing the characters in their surroundings. Or there could be a close-up of 1 or both of the characters showing emotion. Whatever we were to choose we would still have to take our target audience into account, and ask ourselves would they like this CD cover and does it appeal?

We need to identify the message of the song and music video, then reflect this message in our CD cover. This would help to give us a better response from our target audience, for example showing the appropriate emotions if we choose to use a close-up shot.






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